The hyundai seoul : The Modern Seoul Perfect Guide – Shopping, restaurants, pop-ups, and exhibitions at once in Yeouido!

A Hot Place in Seoul! Yeouido The Hyundai Seoul offers shopping, exhibitions, pop-ups, food, and more in one building. In the middle of Yeouido, Seoul, a large shopping mall that combines culture, art, and lifestyle beyond just a department store, The Hyundai Seoul is Hyundai Department Store’s future flagship store. This article introduces various themes such as pop-up stores, restaurants, cafes, exhibitions, parking information, food courts, halal food, and photo spots of The Hyundai Department Store. In addition, it contains information on major branches of the department store and practical visitation tips.

  • Hyundai mall seoul Address: Located in Parkwon, 108, Yeouido-daero, Yeongdeungpo-gu, Seoul
  • Operating hours: Weekdays: 10:30 to 20:00 / Weekends: 10:30 to 20:30
  • Restaurant street hours: 10:30 to 22:00
  • Phone: +82 02-767-2233
  • Parking: 30 minutes free / 1,000 won per 10 minutes afterwards / Benefits of registering with the app
  • Subway: Yeouido Station on Line 5 / Near National Assembly Station on Line 9
  • Official site: www.ehyundai.com

The hyundai seoul store directory

(Source: Daily life like a trip)

The Hyundai Seoul is a store that focuses on the “space experience,” not just shopping. It has nine floors (bottom-sixth floor) and a total area of about 89,000 square meters. The keywords for The Modern Seoul are “nature, digital, and future lifestyle.”

  • B2: Creative Ground (pop-up stores, retail labs, and lifestyle brands)
  • B1: Tasty Seoul (food court & famous restaurant / dessert & bakery zone)
  • 1F: Space Seoul (flagship boutique space centered on luxury brands)
  • 5F: Sounds Forest
  • 6F: Cultural Hall & Exhibition Hall (pop-up exhibition, book cafe, kids zone, etc.)

The Modern Seoul Restaurant & Dessert Recommendation

The food zone is home to famous chef restaurants and SNS hot plate dessert stores at home and abroad, enough to be called a restaurant heaven.

Food court & restaurant recommendation (B1 Tasty Seoul)

Food Court Taiwanese Cuisine – Bao Seoul

Located on B1F of the Food Court inside The Modern Building, the restaurant is a modern reinterpretation of the Taiwanese style bao. Please find the teal bus on B1. It was so popular that many people waited in line for a long time, but the rotation rate was faster than I thought, so I could eat it right away. The signature two-person set is the most popular menu. The Baoset (Classic Bao + Chicken Bao) costs 16,000 won and the signature two-person set (Bao 2 types + Dongpajuk Rice + Peanut Bibimbap Noodle) costs 43,000 won.

(photo source: Yotelog)

Enjoy Pop-up Store & Exhibition

(Source: 여럿이 함께)

It is very popular with the MZ generation as it operates pop-ups and exhibitions by season. It is one of the biggest attractions of The Modern Seoul. It is a must-visit place because various pop-ups are held from time to time and show different scenery whenever they go.

  • The pop-up store is free of charge and operates both weekdays and weekends.
  • Location: 1085 Yeouido-daero, Yeongdeungpo-gu, Seoul
  • Operating hours: 10:30 – 20:00 (weekdays and weekends)

Ovment Oil Perfume Pop-up

(Source: 롬로그 좋은 것만 보세요)

The perfume pop-up for women and men is a special space where you can taste the Ovment Oil Perfume yourself and experience the scent of wellness with natural essential oils.

Harry Potter Mahou Dokoro

Various props such as Harry Potter goods, books, and key rings are on display, and visitors can see costume collections and more.

Cirque du Soleil KOOZA of the Sun – Cirque du Soleil KOOZA

(Source: 별이의 행복 플랫폼)

It runs until October 7, 2025 (Tue), where colorful and unique design performance costumes are displayed everywhere, and you can experience photo zones and character tests.

A variety of other experiences

The hyundai seoul Halal food oakberry

(Photo by: 디렉터의 여행맛집 로그)

Located on B1 of the same building, it is a dessert restaurant. Prices start from W13,500 and it has a variety of toppings, so you can eat it like food rather than dessert.

Address: B1F, 108, Yeouido-daero, Yeongdeungpo-gu, Seoul, Republic of Korea

Parking & Traffic Information

The Hyundai Seoul has great access to public transportation, but it also has many users of its own cars. It also has a self-locker on B3 to store bags.

  • Parking information: 30 minutes free of charge, 1,000 won per 10 minutes afterwards
  • Additional discounts are available when registering for Hyundai Department Store membership or affiliate card
  • App pre-registration required (ehyundai App)

Photo spot & SNS photo spot

1st floor resting area cafe, 6th floor leaving leader Hyundai terrace restaurant, dessert cafe

There is a blue bottle (café) on the first floor of the dome shape in the middle and the Leal Leader Hyundai on the second floor, so you can sit down or take out food or drinks.

Sound Forest (6th floor) – Indoor Botanic Garden atmosphere

On the sixth floor, there are photo zones on both sides with restaurants, so many people take pictures overlooking the Sound Forest.

Leave a Comment